Interesting factors of different trailers

 Theatrical trailer for Water for Elephants: 

• High shot, establishing shot, POV shot

• voices and banging sounds create suspense

• music starts up – suspense

• Importance of elements picked – close- up of main character’s faces

• Elements selected appeal to target audience – beautiful woman, good-looking man

 

·     
   Pirates of the Caribbean – On Stranger Tides teaser trailer:

•        Interesting and original – direct mode of address, one of main characters is telling audience about what is going to happen instead of showing lots of clips from it.